Resources: campaign tactics
Useful resources can be found below which relate to the tag: campaign tactics
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What do I need to do? You will first need to register, or log in to the site before you can suggest a new resource item.Third Sector: Interview with Dominic Pendry
Dominic Pendry tells Third Sector how charities can get their campaign noticed by central governmentFollow link
Slutwalk Campaign
The official Slutwalk London website. Slutwalk is a worldwide campaign where people from Chicago to Amsterdam are standing up and saying that they have had enough of women being victimised and labelled.Follow link
Two hundred people in tents outside St Paul's have created a body more effective than the Church of England
Protesters are no longer prepared to form an orderly queue. That is why occupations are the new demos.Follow link
Occupy London Website
This is the official Occupy London website. It is a good example of how quickly and effectively a website can be created in order to be a hub for all the different types of information - videos/photos/blogs/statements.Follow link
Global Head Of Greenpeace Kumi Naidoo Faces Jail for Scaling Arctic Oil Rig
Here is an example of Kumi Naidoo (the Head of Greenpeace) deliberately breaking an injunction.Follow link
Bill Moyer's 8 Phases of Social Movement
Bill Moyer gives his 8 phases of a successful social movement.Follow link
The Reunion: Nelson Mandela release
Sue McGregor gathers together the core negotiators and key campaigners involved in the secret talks which ultimately led to the release of Nelson Mandela from prison in 1990 and the end of the apartheid regime in South Africa.Follow link
Guardian Article: Social Media has transformed protest – and the Daily Mail
Social networking sites and new media, far from being the home to ‘clickism’, are actually changing the nature of protesting in a positive way. This article tracks the most recent changes and includes some inventive examples of campaigners using the web to its fullest.Follow link
The Protesters Handbook
In her follow up to ‘Rebel, Rebel’ Bibi Van Der Zee revises and updates her brilliant campaigning manual to reflect recent events. The Protesters Handbook is an up-to-date and easy to follow guide to launching, publicising and funding a campaign.Follow link
Independent Article: New media gives popular protest a fresh voice
An article about the poster campaign launched by campaigner group 28 degrees, aimed to tackle tax avoidance in the UK. The article examines how campaign tactics are changing radically with the use of new media and how the nature of political protesting itself is evolving.Follow link
Guardian article: Is violent protest wrong?
An article examining the use of violence as a campaign tactic, with a focus on the conflict between whalers and anti-whaling protesters.Follow link
PR Week article: Senior commons figures disagree over the merits of confrontation as form of protest
An article examining the pro’s and con’s of violent demonstration as a campaigning tactic.Follow link
BBC Magazine article: How social media changed protest
This article parallels protests from the past with modern day examples in order to track the changes to protest and examine the effect social media has had on our ability to protest.Follow link
London Evening Standard article: Can twitter and the internet start a revolution?
A look at how twitter and the internet affected the flash mob protests started by the group UKuncut. The article comments on the speed of social media, and also on the negative consequences that may arise from the ability to mobilise so easily.Follow link
Guardian article: Safe sex with the stars of retro gaming
A clever campaign that recognises its target audience and creates an advert with a clear, consise message. Also an interesting use of the internet and viral branding.Follow link
How to protest without violence
A short viedo descirbing some basic steps to take when planning a protest demonstration or march.Follow link
Voices Of The Valley, Voices Of The Straights: How Protest Creates Communities
By analysing two protest groups in Italy, this book explores how local conflicts can develop as part of a global justice movement and form new identities. ‘It is during protest campaigns that a sense of community is created’. This link allows you to download the full PDF for free.Follow link
Saved: How an English village fought for its survival...and won
A highly personal ‘warts-and-all’ history of one of the biggest environmental victories in recent years – local villagers ending council plans for a one billion pound development of British countryside in the historic village of Wye, Kent.Follow link
Walking to Greenham: How the peace-camp began and the Cold War ended
The memoirs of Ann Pettitt, who organised the iconic Greenham Common march against nuclear war in 1982, which then developed into the massively successful Greenham Common Women’s Peace Camp. A motivating story of people power.Follow link
Downloadable Guide: Campaigning is ok! Your guide to support for community action and advocacy
A comprehensive guide to general campaigning, including contacts, further resources, a definition of campaigning, why campaign, and a campaign plan crafted for maximum impact and effect.View document
Downloadable Guide: NCVO: Power and social change
To bring about social change you need understand power. This guide explores the sources of power you may have and identifies possible routes to change. These concepts could strengthen your campaign by highlighting untapped sources of power.View document
Downloadable Guide: NCVO: The trustee’s guide to campaigning effectiveness
Outlines what is required by the law and what is good practice. Although specifically for trustee’s and charitable organisations, grassroots campaigners may also find some of the advice very useful.View document
Downloadable Guide: NCVO: Inspiring supporter action
Considers the why, when and how to mobilise supporters into action looking in detail at recruiting supporters, sustaining activism, empowering the grass roots and addressing some of the challenges and risks. A thorough and clearly structured document – very accessible.View document
NCVO: Beneficiary voice in campaigning
How to fully involve beneficiaries in all stages of a campaign. NVCO’s guides are very thorough resources and contain case studies to back up the advice being given with solid examples.View document
Downloadable Guide: NCVO: A guide to using freedom of information in campaigning
This guide illustrates how the Freedom of Information Act has been used as a powerful and versatile campaigning tool from a local to a national level.View document



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